Archive for Publicity

Those Annoying Follow-up Calls ~ Tips To Get Journalists To Welcome Your Call

Before you make your next call to a journalist to follow up on something you sent, read the article at http://tinyurl.com/343etg. It was written by Washington Post humor columnist Gene Weingarten, and it’s a perfect example of what it’s like to be on the receiving end of those annoying follow-up calls from PR people.
I know. [...]

5 Ways To Increase Your Email Open Rates

I just came across 5 amazing email marketing tips from Entrepreneur.com.
The article written by Derek Gehl is titled: “Top Secret: Get Your E-mails Opened”.
Here are the major points that are simple, and quick to implement immediately:

Take full advantage of your custom fields to make your subject line really compelling. Use the Name & City [...]

10 Creative Blog Content Strategies

Having a solid blogging strategy can build your credibility, generate leads, and ultimately assist with the development of your entire online marketing plan. The key is to find the right content that will keep your readers engaged, informed, and coming back for more!
But what exactly should your blog content include?  This is a question I [...]

Local Ottawa Entrepreneur Announces Internet Marketing Virtual Assistant Certification

For Immediate Release
Ottawa, Ontario
22 July, 2008
Local Virtual business owner makes the grade and receives coveted marketing certification.
Summer is one of the most beautiful seasons of the year, but also a period of great changes and growth, as Ms. Frances Palaschuk, owner of Ultimate Biz Assistant, a Virtual Assistance company specializing in eMarketing and business support, [...]

Guerrilla Marketing Workshop With Conduit Solutions

Today, I had the pleasure of attending a Guerrilla Marketing workshop hosted by MOMpowered Inc., and delivered by Jason Daley of Conduit Solutions in Ottawa, Ontario, Canada.
I can tell you that Jason is very passionate about what he does and always has his clients top of mind.  Which is very smart and makes it easy [...]

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