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How To Use Twitterfall To Build Your List, Track Your Brand, and Be Productive! (In Honour of Earth Day)

April 22, 2009 By Leave a Comment

I am very excited to tell you about Twitterfall and explain briefly about how you can use this nifty tool to help grow your list, build your niche twitter network, monitor your brand, and inevitably boost sales!!!

Twitterfall is like having your own unique real time Twitter Search Engine. For this article I will use a fictitious company that offers “Green Products” specifically geared towards families. The company will be called “Turn Your Family Green”.

When using Twitterfall the unique search options include:

  • Trends – will show the top trends that are currently hot on Twitter.
  • Custom Search – will allow you to search by any given keyword you choose to see in real time who is talking about that exact term.
  • Geolocation – you can search by keyword within a specific radius of any given location. For example, I can search for tweets about me “@eMarketingVA” within my city “Ottawa”.

Also, Twitterfall gives you the option to log in to your Twitter account so that you will be able to reply, retweet, favourtie tweets, follow people, etc right from the active Twitterfall.

Now, onto the sample research project using Twitterfall for the “Turn Your Family Green” company!

Today happens to be Earth day, that happens to not only be a hot topic on Twitterfall right now but also correlates to Green Living extremely well.

So, when I clicked on the Trend term “Earth Day” in twitterfall I came across 1000s of people who are all tweeting about it. Once I took a few minutes to go through and check out some of the people by looking at their bio, website, etc. I came up with the following person (I could easily provide more examples) who I would have “Turn Your Family Green” follow on Twitter:

  • @avenatura RT @brodyisaak Happy Earth Day – BC is the greenest Province in Canada.

** Now, @brodyisaak’s bio says he is an outdoor lover and environmentalist – who would be a great target for my products at “Turn Your Family Green”.

Next I did a custom search for “Green family”, “green living”, “green products” and came up with the following of interest:

  • @beerbeatsbites @chrisalward I work near Dundas & Uni, and live near King & Dufferin. Will also be at Green Living on Friday in case you’ll be there.
  • @GetButtonedUp Happy Earth Day! Make Going Green a family effort. Place 5 minute wall timers in your showers andmake it a race for kids 2 get in an out.
  • @NewHomesFresno Great resource: Green: Policy, Living Science http://www.washingtonpost.com/wp-srv/nation/green/index.html?hpid=smartliving
  • @Fanny57  HAPPY EARTH DAY EVERYONE – I’m SO GLAD I LIVE GREEN! VISIT MY LINK AND SEE HOW YOU TOO CAN HAVE A SAFE HOME
  • @nancyjc @GeekMommy My Green Tip is ‘catch + use rain water to water plants’ #11MOMSGREEN #GMContest
  • @1Thing4Green RT @couturecuisine: Happy Earth Day. Here are some Green Follows: @Greenpreneur, @Ecomates_Ethos, @EcoInteractive, @Ecomates4Life, @Wind …
  • PSLifeStyle RT @SonyElectronics Sony Expands Recycling Program to Retail Stores & Launches New Green Website http://electronicsblog.sel.sony.com/blog_post/?contentid=6611823866222888939
  • news_tech Black-and-white printing goes green with soy toner (AP) http://feedtwitt.info/technology/?p=7859
  • @1Thing4Green RT @dnjm: Thinking green today @LiveEarth @onegreenearth @1Thing4Green
  • @afroginmysoup Want some great “green living” tips? http://themomsreview.com/category/green-living/
  • @LegalOut Wishes everyone a Happy Earth Day. Cool Family Guide to Going Green & Save. http://www.greenandsave.com/greenguide/family.html
  • @FOX40NOW How you can make your house more green for cheap, tonight @ 9 on FOX 40
  • @beautyofasite Herban Cowboy’s Organic Grooming Products: A green line of products – check them out at www.beautyofasite.com/c-5587-organic-grooming.aspx
  • @Arteaa RT @HP_IPG: Happy Earth Day! HP helps consumers be green AND save green w/ eco-friendly printing products

So, as you can see using Twitterfall as a productive tool to help build your list and grow your network on Twitter can have many benefits. You will be able to monitor your own business name, your name and any other keyword associated to you to see who is talking about you and what they are saying. That way, if there is anything that may not be true you have the opportunity to correct it. You can find key people within your industry to connect with. You can promote your products and services to the right market.

Keep in mind, that you want to remain friendly, approachable, discreet, and make sure you do not use Twitter just to bombard people with your offers all the time. It’s a reciprocal relationship – you need to offer help, advice, and respond in kind.

Good luck and happy Tweeting!!!!

Technorati Tags: twitter, twitterfall, twittertools, earthday

Filed Under: eMarketing, Networking Tagged With: earth day, green living, Twitter, Twitter Tools, twitterfall
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How Realtors Can Generate 1000s of Leads With A Virtual Work Team

April 16, 2009 By Leave a Comment

REVA Institute MemberAre you a Realtor searching for the best way to implement an effective Social Media Lead Generation strategy?

If so, then you are not alone! There are literally 1000s of Realtors right now searching for information, guides, how to’s, and the right people who can help them tap into the latest social media craze.

Well today, I am so excited to announce that the REVA Institute has launched!!!

Although brand new the REVA Institute will quickly become a key resource for Realtors to network, learn, and find the key players they need to fast track their Internet Marketing plan and tap into the cutting edge strategies to break their traditional marketing approach.

In the information age it is no longer necessary to spend 1000′s of dollars on off line marketing pieces that more often then not get thrown into the recycle bin without even the slightest glance. It doesn’t matter how cool your graphic designer is, or how glossy the card stock you use – the fact remains that if you do not implement an online lead generation strategy or better yet a social media lead generation strategy then you can literally kiss goodbye a huge percentage of buyers and sellers looking for the most savviest Realtor online…

I can assure you that climbing the SERPs for the term “my city real estate” or “real estate in my city” is not going to cut it anymore. So stop spending your money on pay per click campaigns, and “SEO” companies that claim to get you to #1 in Google for $1000 or more per month – that is just not cool and will not work anymore…

What will work is having a cutting edge content management system that looks sleek, showcases your listings with the class and style they deserve online today, and making it fun and easy for your leads to keep up with you, your team, and the valuable information you continuously provide because they opt in on their own – they want to learn from you, they want to buy and sell with you. And, most importantly they want to refer you to everyone they know because of the experience they had while working with you.

So why the REVA Institute (Real Estate Virtual Assistant) you ask? Well that is simple:

  • The Founders of The REVA Institute are not only extremely passionate about what they do,  have a proven track record of providing top notch support to very successful Realtors, have built a huge amount of credibility and respect right across the industry, and are innovative and current.
  • The REVA Institute is designed for both Virtual and In House Real Estate Assistant’s. Think about it. How cool is that! How many places do you know of that you can send your In House Assistant to learn all the in’s and out’s of the business right from their own desktop?
  • They offer a comprehensive certification program, and a sensible place to network, learn and share idea’s.

So, as you can see it makes sense for a Realtor to turn to the REVA Institute to find the key players to make up their virtual work team that will ultimately take their business to the next level and generate 1000s of leads through Internet and Social Media Lead Generation!

Technorati Tags: socialmedialeadgeneration, internetleadgeneration, realestateleadgeneration, realestatevirtualassistant, revainstitute

Filed Under: eMarketing, Networking, Social Media, Virtual Assistance, Virtual Business Tagged With: Add new tag, internet lead generaton, Real Estate Marketing, REVA Institute, social media lead generation, Virtual Work Team
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Those Annoying Follow-up Calls ~ Tips To Get Journalists To Welcome Your Call

February 20, 2009 By Leave a Comment

weird iguanaBefore you make your next call to a journalist to follow up on something you sent, read the article at http://tinyurl.com/343etg. It was written by Washington Post humor columnist Gene Weingarten, and it’s a perfect example of what it’s like to be on the receiving end of those annoying follow-up calls from PR people.

I know. I took calls like that during my 22 years in the newspaper industry, and they drove me crazy.

Here are some quick tips for following up:

–Journalists say they hate follow-up calls. Truth is, they hate follow-up calls like the ones Gene Weingarten writes about. If you follow up to offer an additional piece of information only for that journalist, or to suggest an idea for a photo to accompany your earlier story pitch, the journalist might welcome your call.

–Never, ever follow up to ask journalists if they received your press release and if they know when it will be printed. They won’t drop what they’re doing to talk to you, and they’ll quickly brand you as a pest. (Why do PR firms keep doing this?)

–You may have to follow up as many as seven times, using a combination of phone and email, before you hear back. If, after seven follow-ups, you hear nothing, stop calling and emailing.

–If you follow up and hear nothing, never assume the journalist isn’t interested. Sometimes, a reporter will print your email message, toss it into an “ideas” folder, then return to it two years later on a slow news day.

Author Jill Lublin interviewed journalists for their best suggestions on following up, and she discussed them during a teleseminar I conducted with her called “Failproof Ways to Follow Up.” It’s available as a CD or an electronic transcript that you can download and be reading as soon as your order has been approved.

Read more about what you’ll learn at http://tinyurl.com/bmyn7

* Thanks to Publicity Hound Meredith Hamilton of Expert Communications in Clearwater, Florida, for letting us know about the Washington Post article.

Special Thanks To …
Joan Stewart
a.k.a. The Publicity Hound®
– – – - – - – - – - – - – - – -
Reprinted from “The Publicity Hound’s Tips of the Week,” an ezine featuring tips, tricks and tools for generating free publicity. Subscribe at http://www.publicityhound.com/ and receive by email the handy list “89 Reasons to Send a News Release.”

If you like these tips please visit “The Publicity Hound Website” and pass them on to your friends, clients and colleagues.

Looking for more articles related to publicity?

Filed Under: Networking, Publicity Tagged With: media, press release, Publicity, publicty
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Social Media Mania on Mommy Millionaire

February 11, 2009 By Leave a Comment

OK, so I am not a millionaire yet however I am a Mommy who is on a serious mission to achieve long term wealth and happiness for my family. And I wanted to share with you one of the most valuable resources that I am using to make my dreams happen!

One of the Mom Entrepreneurs whom I have met through my endless networking efforts and absolutely admire is Kim Lavine, the Mommy Millionaire.

Kim is beyond passionate about her business. She not only has been able to exceed every one’s expectations in her initial business pursuits but she has now gone way above and beyond to help pave the way for other Moms to achieve success.

How does she do it you may ask?

wuvitFirst, she started the “Green Daisy” enterprise where her first feature product was the Wuvit.

Second, she wrote the book “Mommy Millionaire” which clearly lays out her path, challenges, tools and resources she used to bring her business to over a six figure success.

Third, she created the online community “Mommy Millionaire – where dreams become reality”.  The mission is to bring together passionate Moms who are either in business or starting a business and are looking for that “safe place” to network, share ideas, and ultimately keep inspired and on track – Your Home On the Web For Creating the Life You Really Want ™.Kim Lavine Book Signing

Fourth, she launched the “Mommy Millionaire Magazine”. Presenting Mom Entrepreneurs such as myself, the unique opportunity to share their expertise and knowledge with the world by contributing valuable content to the Mommy Millionaire Magazine.

Fifth, she attends numerous “Speaking Engagements” with a mission to inspire Mom Entrepreneurs through her strength, energy and powerful words of wisdom and inspiration.kimlavinespeaking

Looking over the past accomplishments of Kim Lavine makes me very excited for what’s to come in the future!

You can read the latest edition of Mommy Millionaire magazine online where my article titled, “Social Media Mania” is currently being featured.

Cheers to your Mommy Millionaire Success!

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Filed Under: eMarketing, Marketing, Networking, Notes, Planning, Resources, Social Media Tagged With: green daisy, kim lavine, mommy millionaire, mommy millionaire magazine, Social Media, wuvit
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Are you an Internet Marketing Virtual Assistant?

February 9, 2009 By Leave a Comment

I see tons of people popping up all over the Internet who are proudly displaying the VAclassroom Certification Badge. Kudos to you all for taking such a great step towards enhancing your professional development portfolio. As you know…

Today’s Internet marketers and entrepreneurs are increasingly stressed, overworked and overwhelmed by all that goes into managing their businesses. They’re desperate for great virtual assistants to basically rescue them from drowning in a list of tasks they are not able to manage properly.

That is exactly why the VAclassroom was formed. To not only give people a place to learn the exact in demand skills to make them highly marketable in today’s rapidly growing outsourcing arena but also to give them a place to network, keep current on industry trends, share idea’s and have a central hub spot or home base.

I know first hand the added value that a VAclassroom Membership can give to your business. I finished the initial VAclassroom Certification Program last Spring and use my membership on a daily basis in my business.

A few of the key area’s you can expect to master include:

* Internet Marketing Foundations
* Web Analytics Assistant
* Affiliate Marketing Assistant Part 1
* Affiliate Marketing Assistant Part 2
* Search Marketing Assistant Part 1
* Search Marketing Assistant Part 2
* Blogging/ Social Media Assistant Part 1
* Blogging/ Social Media Assistant Part 2
* Email Marketing Assistant
* Digitally Enhanced Productivity Strategies
* Advanced Blogging VA Training
* Project Manager Superstar

So, as you can see I highly recommend the VAclassroom to anyone who wishes to learn these exact in demand skills.

Already certified as an Internet Marketing virtual assistant from VAclassroom.com?

I would love to here from you… I am currently looking for 5 VAclassroom certification holders to participate in a unique marketing opportunity. I am creating a video presentation that includes some key statistics and information and would love to see you featured… Please send me a quick note to get started!

To your success,
FrancesVAclassroom.com certificaton

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Filed Under: Networking, Virtual Assistance Tagged With: Social Media, VAclassroom, Virtual Assistance, Virtual Assistant, Virtual Assistant Networking, virtual assistant training
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