The Meatball Sundae Book Tour Teleseminar; 7 Sweet Treats I Took Away

Today, I attended the Seth Godin, “Meatball Sundae Book Tour Teleseminar“. It was mentioned that there were over 1000 registrants!

Seth Godin himself along with Tim Ferriss, Chris Anderson and John Jantsch spoke about marketing today, and explained in detail different strategies that can contribute to a successful marketing plan for 2008. With that said, as a business owner it is up to you to determine which, if any, of these strategies are right for you and your business.

Here are the top 7 Sweet Treats aka Marketing Strategies that I have taken away from the teleseminar today:

1. Make products for your customers, don’t find customers for your products…
2. Learn all you can about your prospects; It’s not really about the number but more about who they are…
3. Demonstrate active listening skills; the key is to learn who’s who within your niche industry.
4. Stop looking at the world through a 20 year old lens; It is 2008.
5. Start a Blog; build as many doors to your business as you can.
6. Sheeple mentality may cost you; take the time to choose the right tools and resources that will work for you and your business.
7. Start a Squidoo Lens; if you are really good at something Squidoo it, teach other people everything there is to know.

I bought my copy of “Meatball Sundae” at Chapters in Ottawa, Canada. One of our family routines is to pop into Starbucks to get a latte then head to the kids section of Chapters where my daughter settles in to play. Both my husband and I take turns going out to find our book of the day and then come back and share our reads. Well, as you can imagine this one really struck up a conversation…

Did your copy of “Meatball Sundae” strike up any interesting conversations?

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